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// a short story, told by your thumb

It's
11:47pm.

You know exactly how this goes.
Scroll. Like always.

screen time limit reached

Time's up.

Today's quest Find a wooden spoon

no snooze button. no override. just one photo — keep going.

act three · the real world

The spell breaks in one photo.

Your pic unlocks your phone. Unpic turns the end of your screen time into the start of something better — a tiny quest in the room you forgot you were sitting in.

Join the waitlist →

Everything around you is an unlock.

Hundreds of everyday quests. The kettle. The cat. The dandelion pushing through the footpath. Your phone comes back when you've looked at the world for ten seconds.

Wooden spoon Wooden spoon Coffee Coffee Houseplant Houseplant Your keys Your keys A flower A flower A book A book Toothbrush Toothbrush Candle Candle Alarm clock Alarm clock The cat The cat The dog The dog A tree A tree Lemon Lemon Whisk Whisk Guitar Guitar Pencil Pencil Watering can Watering can Avocado Avocado Teddy bear Teddy bear Umbrella Umbrella Kettle Kettle Dumbbell Dumbbell Mailbox Mailbox Croissant Croissant Yoga mat Yoga mat Sneakers Sneakers Bicycle Bicycle A leaf A leaf Lamp Lamp Strawberry Strawberry Hammer Hammer Jigsaw piece Jigsaw piece Notebook Notebook Teapot Teapot A rose A rose Soccer ball Soccer ball Banana Banana Bar of soap Bar of soap Vase Vase Frying pan Frying pan A cloud A cloud Honey Honey Photo frame Photo frame Scarf Scarf A snail A snail Watermelon Watermelon Broom Broom Chess set Chess set Dandelion Dandelion Toaster Toaster Cushion Cushion Piggy bank Piggy bank

+ about 500 more, hand-drawn and waiting

Three steps. Zero willpower required.

STEP 01

Set your limits

Pick the apps, pick the minutes. You set the rules — Unpic is for adults who chose this, not a parent looking over your shoulder.

STEP 02

Hit the limit, get a quest

No grey wall of shame. Instead: "find a wooden spoon." A reason to stand up, stretch, and remember you have legs.

STEP 03

Snap the photo, apps unlock

One pic and you're back in — on purpose this time. Phone time is the side quest. Real life is the main quest.

The only thing Unpic watches is nothing.

A screen-time app should not be a surveillance app. So we built one that can't be.

ON-DEVICE, FULL STOP

All of your screen-time data lives on your iPhone and never leaves it. There is no server to leak from.

BLIND BY DESIGN

Unpic uses Apple's FamilyControls framework — which means we never even see which apps you use. Apple keeps that curtain closed, even from us.

NO ADS, EVER

An app about reclaiming your attention will not also be auctioning it.

NOTHING TO SELL

No data brokers, no behavioural profiles, no "anonymised insights". Your 11:47pm is your business.

Wake up with us.

Unpic is coming to iPhone. Join the waitlist and get exactly one email on launch day — that's the whole relationship.

No spam. No streaks. No guilt. Unsubscribe by ignoring us.

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